A Monthly Publication of The Madras Management Association

 

Corporate’s Role in Rural Development

A summary of the Address delivered by Dr Montek Singh Ahluwalia at the MMA Seminar on “Corporate’s Role in Rural Development” held on 27th March 2007 at Chennai.

The subject of this seminar “Corporate’s Role in Rural Development” is a very important one. But, I am going to put it in a slightly different context. When corporate leaders think of rural development, I think they think of it as development of rural areas. If that is so, it is undoubtedly the case that it is one of the most important things that we should be thinking about, mainly because, 70% of population live in rural areas. So the development of 70% of the population should be pretty central preoccupation of the government, generally because the balance 30% of the population is much better able to look after itself. I feel that what we should be really emphasizing in looking at the issue of Rural Development is how do we ensure dynamic performance in agriculture and you know within government agriculture is different from Rural Development. Historically Rural Development programmes emerged out of the desire to produce a direct employment generating programe in rural areas. We have different kinds of employment programmes and the principal focus of a lot of Rural Development activities historically used to be the need to provide employment to those who do not actually get employment or don’t get adequate employment in the agriculture sector. Now, from the short term point of view, that is certainly important. But from the medium term perspective, the really important thing is how do we get agriculture to be doing better. I think the real problem in the country is that between 1980 and 1996 roughly the growth rate of agriculture was about 3.6%. After 1996, the growth of agriculture fell to something like below 2% per year. In the last 2 years there has been an improvement, that is only a little over 2% on an average. The most important source of income in rural areas is the agriculture economy; it is not the only source of income. There is a lot of non-agriculture income in rural areas but the primary motive force for income generation in rural areas is really agriculture. While what we normally call Rural Development are extremely important in providing a short term employment support for the most distressed part of the population, and this should especially serve in a drought year when normal employment may go down, we need to keep in mind that a broader rural strategy has to be a strategy that actually also addresses how to expand the growth rate of agriculture. Now the two are obviously linked because if Rural Development is designed to general rural infrastructure and if the rural infrastructure in turn is designed to maximize the agriculture production that there is a complete synergy between the two and that is what we should be aiming at. There is no doubt in my mind that if you want to achieve the target growth rate which now is set at 4% for agriculture, in rural developmenter to achieve this target, you need lot of development of infrastructure in rural areas. But this development of infrastructure goes much beyond the infrastructure that is actually built by what in the budget is called the Rural Development Programme. Some water conservation work, small roof building, some construction of facilities, drinking water facilities, those are important but many of the other elements of infrastructure are not done under the Rural Development and are done under some other programmes. Similarly, I think the challenge of increasing the agriculture growth from an average of around 2 to say 4% is really going to require action on a very large number of other fields and the real issue is ,”what is the role of the Corporate Sector in triggering all those developments?”
I think that if you take a look at it from that point of view, one needs to identify why is it that we are not getting the take off in agriculture comparable to what happened when the green revolution was launched with C Subramaniam. This is his home town and specially appropriate to pay tribute to the memory of the great man; when the green revolution was launched then in late 60’s and the early 70’s and so on, there was a real technological breakthrough, a sort of a new plateau was reached. It is interesting that what was needed then and was successfully implemented then was largely led by the public sector, with not very much role for the Corporate Sector. I think the word Rural Development was different at that time. I mean, the technological breakthrough was the result of essentially a kind of public funding, some Rock Feller money, but you might say that is really public cum international charitable philanthropic work, transmitted largely through the public sector; the credit that was to be provided was essentially provided by the PSU banks. The minimum price support that was needed was provided by the government through the Food Corporation of India; and the technology transfer was essentially also done through the PSU with not much focus on question on IPR and it was relatively easy to transfer the technology and it worked like a dream. I think the words Rural Development is changed dramatically since then for number of reasons. One is of course that if we want a transformation in rural areas, it is not going from a single magic bullet or one particular crop. In fact, the scope for getting the high growth rated agriculture if we rely only on cereals, is very very low. It is extremely unlikely that a cereal based growth rate can justify more than 2% growth in agriculture. If you really want a 4% growth in agriculture, that is going to come from agriculture diversification, and that does not mean crop diversification. It involves a diversification into other crops, certainly into horticulture, certainly into things like live-stocks, dairy, poultry, fishery, depending on the circumstances. So we need yield break-through, production breakthrough and technology break-through in a very large number of different areas unlike the situation at the point of the green revolution. This is obviously more complex, but anyway the issue is also that these kinds of yield breakthroughs by themselves will not be sufficient unless there is a comparable marketing breakthrough also, so that the increased production can effectively be marketed, Marketing of the diversified agriculture. Most of the diversification in the perishable commodities is very different from marketing of wheat and rice. These products happen to be products that don’t perish, so it is relatively easy to organize marketing. If you are going into horticulture, technology is required to market efficiently. I understand that it is recommended that you should be able to chill the vegetables for half an hour or so when taken out from the field, and keep them at a very low level until they reach the consumer’s shelf and that is the way of increasing the shelf life. If you want to produce something for agro processing, then you need to produce something which is particularly suited for the agro processing, i.e., the end destination, in the sense, that varieties being used for juices will be different from what is being used for canned fruits and those differences are reflected in the varieties and therefore the person buying the product must have a much greater role in determining exactly what kind of seeds are used and so on. At least this area seems to me that the role of Corporate Sector in energizing agriculture growth has to be very large. It is not actually conceivable that we will achieve the sort of huge yield increases that we are talking about and achieve the marketing breakthrough that we are talking about, simply based on a public sector management of the agri- chains, where the departments of agriculture, co-operatives, etc., do the entire work. I think this is really the core issue: How can we get the corporate sector which is best able to take the risks involved, which is best connected with the markets, which is best able to handle the entire logistics chain, from when the product is taken off the field to when it is delivered whether it is to an agro processing unit or to a shop in urban areas or to an export market, to get things done. It is possible to also do it, through modern marketing co-operatives and there are many examples in the rest of the world, including in the U.S. where modern co-operatives actually in effect compete with the Corporate Sector. But it has to be some part of modern corporate type organisation. I think in our particular context, we recognize this in government and I don’t think there is a failure to accept that, I think there is a willingness to welcome the role of the Corporate Sector in supporting rapid agriculture growth. There is also however, a fairly deep suspicion and it is a suspicion which is not surprising. It is clear that in any marketing, a contractual arrangement between the Corporate Sector on the one hand and the individual farmer on the other, it is an unbalanced kind of transaction, and the presumption is that much of the economic power with the Corporate part of the transaction must rest on the part of the farmer, and this is bound to generate suspicion and we see this suspicion emerging in many contexts. But at the same time, I think there are examples, of successfully overcoming this problem. Many State Government that I have talked to welcome very strongly institutional mechanisms such as, for example, contract farming that provide a way of protecting the interests of the farmers and at the same time provide an entry for the Corporate Sector to essentially indicate what are the products it wants, even how to do the supply of inputs, possibly also provide technical support. I visited the places where the special agents really perform the role of technical advisors and in effect extension agents in the private sectors rather than from the government and the system seems to have worked quite well. But at the same time, there is also a suspicion and I think really seminars like this should help to focus attention on what is working and what is it that can be replicated, and what are the constraints of government policies which actually prevent a deeper integration. As far as I can see the fundamental constraint which I don’t think anyone wants to change or would be able to change, is that land should remain owned by the farmers. And that we are not in a position to have large corporate ownership of land. But shown as that, I think any sort of arrangement that allows the corporate sector to interact with farmers to communicate the sort of technology they want to use, they enter into purchase agreements and off-take agreements on the output, I think all these can be fitted in to the existing framework. One very important thing is to document what succeeds. There is nothing new about corporate farming. I mean, all sugar mills are a form of corporate farming. So it is not a new awful thing that has suddenly come out. I have many friends who are very suspicious of corporate farming. I keep telling that this is one of the traditional forms of interaction that have existed, but I think it can now exist and expand in many different areas. I think that is where Corporate Sector has the greatest chances of coming in. One of the important things here is the way in the world the driving forces of research have actually changed. I think compared to the position 20 to 30 years ago, where there was a great deal more of publicly funded research, when you get into areas where there is much better reliance on hybrids and varieties that don’t replicate themselves and it is true, obviously we are going to have a lot of private sector research and the whole shift in the seed production also into the private sector, that provides another role for the Corporate Sector, again that is the role that will it have some suspicion. Hopefully we can over come this suspicion. It is not generally realized that in many of these areas, India has actually moved quite rapidly, I mean, for example, if you look at the potentially controversial areas, e.g. genetically modified crops, India is the fourth largest user of the genetically modified seeds in agriculture in the world, so we have lot of changes taking place. I don’t think we have done enough to debate these issues and to put on the agenda specific proposals which will enable the government to move forward to Rural Development. I want to share with you that we are in the middle of trying to prepare strategy for agriculture for the 11th plan. A committee was set up under the Ministry of Agricultural which is Committee of Chief Ministers, they have set up many sub- groups. So all aspects of agriculture are going to be put together in a composite strategy which we hope, will be taken to the National Development Council, sometime in the next month or so. I hope that will lay out the ground work, a kind of a road map, what needs to be done in agriculture. In that framework, it would be very useful to be able to say, “This is the role that the Corporate Sector can take.” In many areas such as building of roads and irrigation, water management etc., these are the areas that the government has to handle. But on the provision of technology and on the provision of extension advice, on the provision of marketing and on the provision of logistics, I think these are the areas that the Corporate Sector can take a big role in. I do believe based on all the infrastructure information that we have it is possible to raise the agriculture growth rate from 2% to 4%. It should be the effort of all the agriculture related departments, that includes agriculture itself, Rural Development, irrigation, rural roads, and actually provision of the electric power to the rural areas. Without reliable electric power in rural areas, it is going to be very difficult to bring about a focused growth on the diversified agriculture. If you think of the logistics requirements of the cold chains, the lack of the reliable supply of electricity at reasonable prices, must be viewed as one of the critical constraints. In that sense, I think the challenge before us is actually more difficult than it was when we were talking about the green revolution some decades ago. Quite frankly, looking 20 years ahead, if what we read about global warming is correct, and there is a problem, then the challenge becomes much much deeper and stronger. If the average temperature is to rise by 2 degree centigrade, and if we are going to have change in the availability of water and the dispersion of availability of water of the country, then quite frankly, we need to adapt to be able to cope with these changes. That adaptation requires a huge amount of research, I mean, simple things in the sense if the temperatures in Northern India in January and February go up by 1 degree centigrade, the productivity of the wheat crop goes down by 10%. So really the impact of climate change on production is very large. At the same time, it is possible through more research, very focused research, to be able to find varieties that are more resistant to temperature change, the change in the storing pattern, so that the maturation takes up before the heating up….all of these are something that need to be worked upon so that in the time period of let’s say, 30-40 years, there is enough of rejuvenation of research effort to take care of these problems. This sort of basic research with the long term vision has to be done by the public sector and there is a huge responsibility for the Central Government and the State Governments and the agriculture research system. But a lot of the other research which is really looking at the commercial attractiveness of different varieties and building on the basic research done in the public sector is really done in the world in the corporate sector and it is done in the corporate sector by corporations that are involved in agriculture. Research about shelf life, research that may determine the likelihood of spoilage owing to temperature rise during storage, all of these stuff involves very active involvement of the Corporate Sector. We need to document all this and hopefully when we are in a position to present an agriculture strategy, (we don’t have that strategy), we would be pulling together what has already been done, the reports of the National Farmers’ Commission, our internal work in the Planning Commission and lots of other works including some of the conferences like this and make up a National Agricultural Strategyn

 

 
September 2007